This site is dedicated to Personal Development.

Unlike many Personal Development or Self Improvement sites, I do not claim to be an expert, rather this site is a collection of my experiences and interesting articles and other resources I have found on my journey.

 
How To Get Others To Do What You Want With Secret Jedi Mind Tricks PDF Print E-mail
One of the biggest recent mysteries regarding the development of the human species is our enormous brains. Compared to our body size, our brains are the biggest on the planet.
by GeorgeHutton


One of the biggest recent mysteries regarding the development of the human species is our enormous brains. Compared to our body size, our brains are the biggest on the planet.

How did this happen? Why are we the Earth's chosen animals? Why didn't the anteater grow a big brain? Some say it is because we use tools, or had to move around a lot in our past, or live through different weather conditions, like ice ages. Some say the driving force behind our huge brains was the development of language.

So why did language develop? Hippo's don't need to talk to each other. Dolphins do OK with clicks. Why do we need such a rich and structured vocabulary?

If you look at language as a tool, then maybe it starts to make sense. What do we use the tool for? What is it's purpose?

Most will say we use language to convey information, details, data. A pure stream of information. But is that really the case? Do we merely to exchange data with each other like so many computers?

A growing number of evolutionary psychologists are starting to agree that the real purpose behind language is persuasion. To influence. To manipulate each other into our way of thinking.

If you could imagine remembering your first cries as a baby, were you merely letting those around you know that you were wet? Or were you attempting to influence the actions of those around you?

When you see language from this angle, you can begin to understand that the underlying reason behind all communication is to manipulate and persuade others. Whenever you are talking to somebody, you'd like your words to cause them to think or do something that would benefit you.

So, if you are going to persuade somebody, you might as well get good at it. With all these people walking around with hidden agenda's (usually even to themselves), somebody is going to get left holding the bag.

The best way to do this is to frame everything in terms of what you want. Convince the other person that by doing what you want, they will get what they want. This is the oldest form, and the most commonly used form of persuasion in advertising today.

This of course requires building a relationship, of some sort, with the person you are trying to persuade. This simple method is at the heart of every successful persuasion. It goes without saying that when you approach any persuasive interaction with a win-win outcome in mind, you can have the best results.

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Copyright 2010 Macka's Musings - a Personal Development journey.